HSBC

The World's Local Bank. When we started working on HSBC, the brand's goal was to reach the top 5 most valuable financial brands globally. By year #3, HSBC ranked #1 and our ongoing 'values' campaign quickly became some of the most recognizable, reported on, and awarded advertising in the world. Broadcast, Digital, OOH, Stunts. Cannes, D&AD, One Show, Effies

HSBC's 'Lumberjack' (below) became the most awarded commercial of the year globally. Several publications named it best commercial of the year.

Out-of-Home posters and wildly successful terminal and jetway takeovers
at key airports around the world.

↑Back to Top